Social Media, Mobile & Video for Government: Full Schedule

Take a digital approach to citizen engagement in order to increase involvement, engagement, and help your agency achieve mission-critical results

Venue, Pricing & Registration Information

8:30am

ALI Welcome & Announcements

We're thrilled to have you join us.

Please tweet using #ALI_GovComms

Wednesday October 16, 2019 8:30am - 8:40am
The Mid-America Club 200 E Randolph St 80th Floor, Chicago, IL 60601, USA

Interactive Session

8:40am

Chairperson's Welcome & Peer Networking - IBM GLOBAL BUSINESS

Get to know your fellow peers, their biggest marketing & communication challenges and a few fun facts.

Soma Roy, Market Leader for State, Local & Education
IBM GLOBAL BUSINESS

Speakers

Soma Roy

Market Leader for State, Local & Education, IBM Global Business

Soma has more than 20 years of overall technology experience specializing in Cloud Application Innovation. She joined PwC as an entry level consultant from Business School and moved to IBM as part of the acquisition. Soma has been instrumental in building the Cloud capability for... Read More →

Wednesday October 16, 2019 8:40am - 9:10am
The Mid-America Club 200 E Randolph St 80th Floor, Chicago, IL 60601, USA

Interactive Session

1:20pm

Part 1: Peer-to-Peer Benchmark: Collaborate and Benchmark Social Media, Video & Mobile Strategies

You've heard a number of presentations, now it's your turn to discuss your most pressing issues, benchmark best practices, and provide solutions to your peers.

Around the room you will find a number of challenges that were submitted. Choose the one that you're either struggling with, or have overcome.

As a group, you will discuss strategies and techniques to overcome the assigned challenge. Feel free to refresh your coffee and grab a quick bite to eat during this time.

Wednesday October 16, 2019 1:20pm - 2:05pm
The Mid-America Club 200 E Randolph St 80th Floor, Chicago, IL 60601, USA

Interactive Session

4:10pm

Social Media, Video & Mobile Thought Leader Speaker Panel

Still have questions? Get them answered now. Dive into topics you want to hear more about & collaborate with your peers on the hottest topics of the day.

Moderator:
Shannah Haley, Director of Communications & Community Engagement, CITY OF PLANO

Panelists:
Zach Whitney, Digital Communication Specialist, UTAH DEPARTMENT OF TRANSPORTATION
Tom Christensen, Communications Specialist, COUNTY OF SAN DIEGO
Kristi Pelzel, Communications Consutant, UNITED NATIONS
Justin Breaux, Digital Communications Specialist, ARGONNE NATIONAL LABORATORY

Moderators

Shannah Hayley

Director of Communications & Community Engagement, City of Plano

Speakers

Justin Breaux

Digital Communications Specialist, Argonne National Laboratory

Kristi Pelzel

Communications Consultant, United Nations Association of the Capitol Area

Kristi Pelzel is a Washington, DC-based Communication Consultant and Freelancer with almost ten years of experience in broadcast, government, and corporate media and communications. Partnered with Latitude Media, as a contractor for the Biological Threat Reduction Program this summer... Read More →

Zach Whitney

Digital Communications Specialist, Utah Department of Transporation

Zach Whitney is the Digital Communications Specialist for the Utah Department of Transportation. In that role he is responsible for overseeing the department’s social media and video production efforts. Prior to joining UDOT three years ago, Zach worked as a reporter for a local... Read More →

Tom Christensen

Communications Specialist, County of San Diego

Tom Christensen is a communications specialist with the County of San Diego. He is also the Vice President in charge of the annual conference for the California Association of Public Information Officials (CAPIO). Christensen has done presentations and webinars on government use of... Read More →

Wednesday October 16, 2019 4:10pm - 4:45pm
The Mid-America Club 200 E Randolph St 80th Floor, Chicago, IL 60601, USA

Interactive Session

8:30am

Attendee Feedback, Recap from Day 1 & Chairperson's Address: How to Drive a Social Media Transformation Within Your Agency - IBM GLOBAL BUSINESS

The rapidly evolving social media space provides a variety of opportunities for government, in addition to challenges. Learn how to push past the fear of ever-growing social media and learn how to upgrade and transform social media within your agency.

Soma Roy, Market Leader for State, Local & Education
IBM GLOBAL BUSINESS

Speakers

Soma Roy

Market Leader for State, Local & Education, IBM Global Business

Thursday October 17, 2019 8:30am - 9:15am
The Mid-America Club 200 E Randolph St 80th Floor, Chicago, IL 60601, USA

Interactive Session

10:10am

Peer-to-Peer Benchmark: Collaborate and Benchmark Social Media, Video & Mobile Strategies

Thursday October 17, 2019 10:10am - 10:45am
The Mid-America Club 200 E Randolph St 80th Floor, Chicago, IL 60601, USA

Interactive Session

12:40pm

Training Wrap-Up: Key Takeaways, Raffle & Final Questions

Take this time to digest all that you've learned these past 3 days. In this wrap-up, organize your thoughts and prepare your next steps as you return to the office. We'll also announce the final raffle winner!

Thursday October 17, 2019 12:40pm - 1:00pm
The Mid-America Club 200 E Randolph St 80th Floor, Chicago, IL 60601, USA

Interactive Session